Ways To Make Your Business Cards Stand Out
As a designer, owning your own business can be tough. You need every possible edge to get your foot in the door with new clients. You are relying on yourself and your own efforts for your income, so every little move that you make counts. One thing that many designers have trouble with is self promotion. Some designers forget that when they venture out on their own, that the business isn’t going to come to them automatically. Most of the time, you will have to be aggressive and go after business yourself. One simple tool that can help you get business is your business card. Surprisingly, many designers neglect having a well-designed business card. Mediocrity doesn’t help here, so it is important to make your business card jump out from all of the other businesses. Below are some tips and designs that you can use in order to make your business cards stand out.
Use Bold Colors to Make your Business Cards Stand Out
Many designers are afraid to use bold colors that stand out. If you have a signature color, you might choose some vibrant accents. You can actually do a lot with just color. If your logo is plain black or white, or even a shade of gray, you can use any color combination with it. You can use multiple colors, or you can see in the example, that you could use a different color for each card.
Use A Very Glossy Finish (UV Coating)
Gloss has become very popular as a business card finish. This is a nice touch for any business card, because it adds a smooth finish and a different texture to the business card that it is applied to. It slightly raises the surface and adds a tactile feel that will make anyone that receives it run their thumb across it.
The shine really makes the color jump out. The surface is slightly raised and you can feel the smoothness of the gloss on the card. This element of dimension is a great way to make your business cards stand out. It doesn’t matter who you hand this to, they won’t be able to help themselves from running their fingers over the card.
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