by jamesgeorge | Oct 26, 2013 | Articles, Branding, Design
Free Vector Corporate Identity Kit Are you thinking of starting your own business? Even if you’re not, you might be a designer who is responsible for creating a corporate identity package for your client. Creating your own corporate identity kit can be a real...
by jamesgeorge | Oct 24, 2013 | Articles, Branding, Design
Top 5 Most Successful Logos Ever Designed One of these featured logos below is bound to have sprung to mind when you read that title. What is it about these logos that stick in our consciences? Is it all about the size of the company and the impact it has on our daily...
by jamesgeorge | Oct 17, 2013 | Articles, Branding
Web Design: Representing Your Brand A well-branded website can be vital to your company’s online presence. A good brand is a symbol of everything your company or organization stands for, and becomes a means of setting customer expectations and creating a...
by jamesgeorge | Oct 17, 2013 | Articles, Branding, Design
Strengthen Your Brand Branding is everything. We might all chant the mantra ‘it’s what’s inside that counts’, but consumer behavior shows that’s rarely the case when it comes to spending. And, if you’re a business, it’s worth spending time heeding this behavior. A...
by jamesgeorge | Sep 26, 2013 | Articles, Branding, Design
Brand Value What role does brand value play in the growth of a business? Before finding an answer to this question, it is important to know what brand value is. Simply put, it is the extra amount of money a business can make from its services and products based solely...
by jamesgeorge | Sep 17, 2013 | Articles, Branding, Design
Brand Name Switches in Business Do you recognize the name Blue Ribbon Sports as the biggest name is sportswear? Or Brad’s Drink as the name of a soft drink available in almost every single convenience store and supermarket in the world? And how often, when you need to...
