Many companies and designers think that branding and identity begins and ends with a logo, but there is much more to branding than simply creating a pretty logo. The whole point of building an identity or brand is to build trust with a client and create a connection...
design advice
Is the design field seeing the end of its day?
I frequent a lot of design blogs, simply because I like to know what is on the mind of other designers, and also because I like to have my ear to the ground regarding our industry. One thing that I caught wind of was a discussion about designers and web designers and...
Design Book Giveaway: Comment for a chance to Win!
Contest Rules: It's simple- All you have to do is go to the Creative Beacon website and post a comment at the bottom of the giveaway announcement page to win. Post a comment about what you think is the most important aspect of branding or identity. Post your comments...
Is the New Mixer Brush in Photoshop Considered Cheating?
I was playing around with some of the new stuff inside of Photoshop CS5 and came across one of the new tools that they have included called the mixer brush. This is a great new tool that allows you to take a photo and use different settings to create a painting from...
Create a Quick Photo Gallery Using Lightroom
I really like to create my own image galleries, but let's face it, in the real world, we can't always have things how we want them. Sometimes we need to get the job done in the best possible manner, as quickly and effectively as possible. When I need a quick image...
Calling All Readers
I wanted to open the floor to fellow designers to request tutorials and how-to's. I post my own articles each day, but if any designers have any burning questions or would like to know how to do something in particular, how to approach a design, how to create a...
Typography: x-height and descenders
X-height refers to the height of a lowercase letter in a typeface or the top of the midpoint of lowercase letter such as d, p, q and so on. Some typefaces have a tall x-height, some medium, and some have a short x-height. This drastically changes the look of the text...
Web Design: Getting Started Part 2
In the first portion of this mini series, I discussed finding and choosing a domain name, as well as hosting and things to consider. Today, I am going to build on what I discussed in part 1. I realized that I had left some important information out regarding domains...
Clients are Not Our Enemies
I love to read articles about design and art and how to be a better designer. I am knowledgeable, but I always think that there is something new or new insight that I can gain. With that being said, I began to notice a trend on multiple blogs and different sources...
Web Sites: Getting Started
Breaking into the world on web design can be a daunting task, especially when starting from scratch with little or no knowledge of what you are supposed to do, and where you are supposed start. When you want to start your own web site, it is difficult to figure out...
Tips to Make Your Designs Better
When reviewing your designs to make sure that you have created the best design and solution possible for your client, it is good to ask yourself a few questions. Does it flow well? Does your design have a good rhythm? The overall flow and movement of your design can...
Typography: Part One
There are many different ways to classify typefaces. They come in many different weights, widths, and contrasts, and have different x-heights, ascenders and descenders. They may also be set to different angles, such as an italic version, or a script typeface. This is...
Is Education the Key to Design Success?
After going through school, and learning all of the basic information, design theory, receiving critiques, working an internship, finding jobs, etc., I have to wonder if going to school makes a difference. I know many design firms will only hire someone if they have a...
Design Laws: Part Two
Proximity- This has to do with items that are close together. You can change the meaning of a design based on what elements are placed close together. If there are multiple groups, they are divided visually depending on which elements are close to each other, and...
Design Laws: Part One
In design there are principles out there that make our designs interesting and there are others that are valuable aspects to consider when creating a design. These principles can be used to your advantage, making your designs stronger. One aspect of design is that our...
The Art of Random and Imperfection
Designing for the iAd: A New Design Horizon?
Starting July 1st, the iAd venture is supposed to be launched. With this in mind, companies are jumping to advertise on this new platform. Most of us are print designers, and a lot of us are web designers, and we are used to the different formats associated with them....
Is There a Limit to How Much We Can Do?
I was having a discussion with a colleague the other day about design and all the things that we know how to do. The topic came up where he found out that i don't know ajax, which I admittedly, don't even know exactly what that does. My response to him was that I am a...
Resume Tips for Designers and other Creative Fields
Resume Tips for Designers 1. Design Your Own If you are a graphic designer, then you should design a custom resume. When I finished college, our professors had us create our resumes in Word and send them out to prospective employers. Needless to say, none of us...
A really quick & handy trick to edit clipping paths in Illustrator
I was playing around with Adobe Illustrator yesterday, and I had to use a clipping path on a photo. I need to be able to get it just right and show what is needed and hide what isn't needed, but sometimes you miss your mark. Here, I wanted the brand logo to show, and...